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A Dual Pricing program works by providing your customers with a cash and credit price option. If the customer pays with cash, they receive a lower price. If they pay by card the pay a slightly higher price, which includes your processing costs. The end result is, you eliminate your business card processing fees and effectively reward your customers when they pay in cash, while still offering them with the option to pay by card.
Many different kinds of businesses choose to work with our Dual Pricing solutions because of the financial benefits. Card processing costs are typically one of the top four costs for a small business outside of rent, labor, and product. This is an easy way to lower your overhead and increase your bottom line.
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